(E)What are the different e-commerce business models?
1. B2C – Business to consumer.
B2C businesses sell to their end user. B2C is the most common business model, so there are many unique approaches under this umbrella.
Anything you buy online as a consumer — think wardrobe, household supplies, entertainment — is done as part of a B2C transaction.
2. B2B – Business to business.
In a B2B business model, a business sells its product or service to another business. Sometimes the buyer is the end user, but often the buyer resells to the consumer.
The B2B model generally means a longer sales cycle, but higher order value and more recurring purchases.
3. C2B – Consumer to business.
C2B businesses allow individuals to sell goods and services to companies.
In this ecommerce model, a site might allow customers to post the work they want to be completed and have businesses bid for the opportunity. Affiliate marketing services would also be considered C2B.
4. C2C – Consumer to consumer.
A C2C business connects consumers to exchange goods and services and typically make their money by charging transaction or listing fees.